Microsoft Office Labs‘ awe-inspiring “2019” productivity vision video debuted a couple weeks ago introduces a lot of cool technology concepts but raises if not just as many question. Seeking to get some of those questions answered, I was fortunate enough to get in touch with someone who knows these concepts better than anyone else, Ian Sands, the Director of Envisioning at Office Labs. Here’s what he had to say.
Hi Ian. Your title, “Director of envisioning”, is not a title you see very often if at all. What does your job involve?
Hi Long. Thanks for your interest in our work!
I haven’t thought about it much but I suppose my title isn’t all that common. For the most part it just describes what I do. As the director of envisioning, my job is to work with technical leaders across the company to define and illustrate Microsoft’s 10-year productivity vision. Beyond producing the videos you’ve seen, I also oversee the Center for Information Work.
A lot of the work that is coming out of Office Labs is available today as real, downloadable and practical software applications, yet in stark contrast this group also produces these vision videos which are said to be 10 years into the future. How much is Office Labs focused on “today” and “a decade away”?
Focusing on this spectrum of near and long-term concepts is core to our strategy. Most of the downloadable projects are developed with the Office product teams to test hypotheses and gain user feedback so that we can make informed decisions about evolving our products in the future. Some of the other concept tests that users can download and try are part of the effort to help grass-roots innovators at Microsoft participate in the process. We also look to incubate new ideas that lie outside our current product offerings. These efforts look a bit further down the road to explore areas outside of our existing products.
At the other end of the spectrum, our long-term vision initiative helps us set our compass, informing the breadth of our efforts through the development of farther reaching ideas and research. In essence, the bulk of Office Labs work is about looking forward.
To put it modestly, these vision videos are mindblowing. I’ve been told you are “the guy behind the videos”, what is your role in making these videos?
Wow. That’s a huge compliment… Thanks! Of course it’s not just me; I am supported by a great team that helps make it all happen. We do everything from the research and customer analysis to the scenario development and storyboarding, to the software/hardware designs and motion studies. The diversity of roles is the key; we have designers, business strategists, developers, researchers, and program managers – all helping to make it happen. The best part of my job, besides leading the effort, is co-directing the filming of the videos themselves.
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